YANGON (8 June 2014) – Toyota, the world’s largest carmaker will sponsor the inaugural TOYOTA Mekong Club Championship which will be played at the Hang Day Stadium in Hanoi, Vietnam on 31st October and 2nd November this year.
The football tournament will feature the winning teams representing Cambodia, Laos, Myanmar and Vietnam.
As the sponsor of the FIFA Club World Cup presented by TOYOTA, the AFC Asian Cup and other local football tournaments such as the Toyota Thai Premier League, this latest sponsorship is another show of support for the development of football globally and in the Mekong region by Toyota.
“We are proud to sponsor what promises to be an excellent tournament demonstrating the unifying spirit of football, arguably the world’s most popular sport,” said Kyoichi Tanada, Managing Officer of Toyota Motor Corporation.
“We feel that the passion and energy of football resonates with Toyota’s constant pursuit in innovation to bring ‘ever better’ cars to our customers. In conjunction with the title sponsorship, we are also launching the ‘Toyota Mekong Football Challenge’ to inspire and groom young football talents. We are also grateful for the tremendous support from the local football federations and associations from participating countries to help make the tournament a success.”
This is the first TOYOTA Mekong Club Championship tournament.
Toyota Motor Asia Pacific is the initiator of the tournament and the title sponsor, and is collaborating with local football federations and associations in Cambodia, Laos, Myanmar and Vietnam to organize the tournament.